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BEGIN:VEVENT
DTSTART:20251211T180000Z
DTEND:20251211T200000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:How Successful Companies Use Social Media - SBDC ONLINE COURSE!
DESCRIPTION:HOW SUCCESSFUL COMPANIES USE SOCIAL MEDIA\n\nCOURSE DESCRIPTION\n\nIn the ever-evolving digital landscape\, social media has become an indispensable tool for businesses aiming to thrive and expand. However\, navigating the complexities of various platforms can be daunting\, and not every strategy leads to profitability. "How Successful Companies Use Social Media" is a class designed to demystify the process and reveal how leading businesses leverage social media to boost their bottom line\, rather than drain resources. This class is perfect for business owners\, marketing professionals\, and anyone looking to enhance their brand's online presence effectively.\n\nWhat to Expect:\n\n\n	Foundational Focus: Discover the first thing every company must prioritize in their social media strategy. Understanding this core principle is essential for crafting messages that resonate with your audience and foster loyalty.\n	The Common Misstep: Uncover the one mistake almost every company makes with social media. Learn why this error can be costly and how avoiding it can set the stage for meaningful engagement and profitability.\n	Successful Companies' Simple Recipe: Decode the surprisingly straightforward strategy successful companies use to dominate social media. This formula is easy to implement and has been proven effective across various industries and platforms.\n\n\n\n\nINSTRUCTOR\n\n\n\nHayato Nakamura\n\nGetting clients and customers to notice you and want to do business with you can be a daunting task. However\, Hayato says it's not entirely you're fault and here's why  He writes: Imagine a jar of crunchy organic peanut butter. If you asked the peanut butter in the jar to write its own label\, it might write\, "peanut butter." You and I who have seen different kinds of peanut butter jars might say\, "CRUNCHY ORGANIC peanut butter" is better. This way more people can notice it and buy it. Business owners are often like this peanut butter. They need someone with the experience and perspective to help market the business. That's what I do. My full-time occupation is to run my digital marketing business. I study how businesses are getting noticed by their clients and consumers online. This helps me stay up-to-date on "what's working today" to deliver our SBDC clients strategies that work.\n\nCOURSE FORMAT  \n\nThis session is available as a live webinar. Upon sign-up\, you'll receive a link to the webinar.\n\n \n\nInstructions: \n\nZoom invitations to access the webinar will be sent via confirmation email upon registration and the morning of the event. These often land in the spam/junk folders so please check there if it is not found in the email inbox.
X-ALT-DESC;FMTTYPE=text/html:<div class="conf-desc" style="padding-top: 0px\; padding-bottom: 10px\; color: rgb(0\, 0\, 0)\; font-family: Lato\, Arial\, Helvetica\, sans-serif\; font-size: 16px\;">\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;"><strong>HOW SUCCESSFUL COMPANIES USE SOCIAL MEDIA</strong></p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;"><strong>COURSE DESCRIPTION</strong></p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;">In the ever-evolving digital landscape\, social media has become an indispensable tool for businesses aiming to thrive and expand. However\, navigating the complexities of various platforms can be daunting\, and not every strategy leads to profitability. &quot\;How Successful Companies Use Social Media&quot\; is a class designed to demystify the process and reveal how leading businesses leverage social media to boost their bottom line\, rather than drain resources. This class is perfect for business owners\, marketing professionals\, and anyone looking to enhance their brand&#39\;s online presence effectively.</p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;">What to Expect:</p>\n\n<ul style="margin-top: 3px\;">\n	<li style="margin-top: 0px\; margin-left: 0px\; line-height: 25.6px\;">Foundational Focus: Discover the first thing every company must prioritize in their social media strategy. Understanding this core principle is essential for crafting messages that resonate with your audience and foster loyalty.</li>\n	<li style="margin-top: 0px\; margin-left: 0px\; line-height: 25.6px\;">The Common Misstep: Uncover the one mistake almost every company makes with social media. Learn why this error can be costly and how avoiding it can set the stage for meaningful engagement and profitability.</li>\n	<li style="margin-top: 0px\; margin-left: 0px\; line-height: 25.6px\;">Successful Companies&#39\; Simple Recipe: Decode the surprisingly straightforward strategy successful companies use to dominate social media. This formula is easy to implement and has been proven effective across various industries and platforms.</li>\n</ul>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;"><br />\n<strong>INSTRUCTOR</strong></p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;"><strong><img alt="" height="200" src="https://sdivsbdc.org/wp-content/uploads/2021/01/Mug_20190301-13_Square_1000x1000-removebg-preview-Hayato-Nakamura.png" style="max-width: 90%\;" width="200" /></strong></p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;"><strong>Hayato Nakamura</strong></p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;">Getting clients and customers to notice you and want to do business with you can be a daunting task. However\, Hayato says it&rsquo\;s not entirely you&rsquo\;re fault and here&rsquo\;s why&hellip\; He writes: Imagine a jar of crunchy organic peanut butter. If you asked the peanut butter in the jar to write its own label\, it might write\, &ldquo\;peanut butter.&rdquo\; You and I who have seen different kinds of peanut butter jars might say\, &ldquo\;CRUNCHY ORGANIC peanut butter&rdquo\; is better. This way more people can notice it and buy it. Business owners are often like this peanut butter. They need someone with the experience and perspective to help market the business. That&rsquo\;s what I do. My full-time occupation is to run my digital marketing business. I study how businesses are getting noticed by their clients and consumers online. This helps me stay up-to-date on &ldquo\;what&rsquo\;s working today&rdquo\; to deliver our SBDC clients strategies that work.</p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;"><strong>COURSE FORMAT&nbsp\;</strong>&nbsp\;</p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;">This session is available as a live webinar. Upon sign-up\, you&#39\;ll receive a link to the webinar.</p>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\;">&nbsp\;</p>\n</div>\n<label style="font-weight: bold\; line-height: 20px\; color: rgb(0\, 0\, 0)\; font-family: Lato\, Arial\, Helvetica\, sans-serif\; font-size: 16px\;">Instructions:</label><span style="color: rgb(0\, 0\, 0)\; font-family: Lato\, Arial\, Helvetica\, sans-serif\; font-size: 16px\;">&nbsp\;</span>\n\n<p style="margin-top: 0px\; margin-bottom: 10px\; line-height: 23.2px\; color: rgb(0\, 0\, 0)\; font-family: Lato\, Arial\, Helvetica\, sans-serif\; font-size: 16px\;">Zoom invitations to access the webinar will be sent via confirmation email upon registration and the morning of the event. These often land in the spam/junk folders so please check there if it is not found in the email inbox.&nbsp\;</p>\n
LOCATION:Point of Contact: East County SBDC (619) 258-3670 Program Format: Online Meeting (Live) Training Topics: Marketing/Sales\, Social Media
UID:e.895.20525
SEQUENCE:3
DTSTAMP:20260415T142648Z
URL:https://business.eastcountychamber.org/events/details/how-successful-companies-use-social-media-sbdc-online-course-20525
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